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Point Of Sale

We all know the importance of the Point of Sale display - sweets at child-height at the till-points, Lotto tickets at eye-level, £3.99 Tool-Kits in the Petrol Station pay area. There is a psychological reason for this: people waiting to pay are easily persuaded to "just slip that little extra item" in their basket before they pay.

A small screen at the head of your queue is the tool you need to generate the impulse
purchase. Display all your point-of-sale items in one eye-catching display, and increase
customer spend-per-head.

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